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Bi-Annual Survey with Maple App

October 16, 2024
Team
Maple

Maple

Fair Play Policy Institute

Fair Play Policy Institute 

Challenge

Find accurate, unbiased, and transparent report on the critical issues parents encounter on a daily basis.

Process

The survey was conducted across sixteen different countries, with 1,274 participants (note: the majority of survey participants are not Maple users). The responses accentuated common challenges primary household runners experience, with an emphasis on the distribution of the mental workload and physical workload, perception versus reality of the significance of gender roles in family dynamics, the current inefficiencies in work/life balance, and the impact on the emotional states of primary caregivers.

Users have spent several million minutes managing their households in Maple during the first half of 2024. However, the data collected from this report does not take into account the amount of time users spent outside of the app.

Findings

80%

80% of parents rated collaboration at home with their partner as 7/10 or higher.

30%

Nearly 30% of parents shared that they rarely feel appreciated by their family.

15%

At the end of the day, only 15% of parents felt “happy”.

The top five areas creating household chaos were identified as clutter, lack of routines, scheduling conflicts, finances and miscommunication.

60%

of household & childcare-related responsibilities sit with mom.

54%

said more support from their partner would make life easier.

95%

of parents believe that government policies should do more to support working parents.

See all findings:  https://blog.growmaple.com/state-of-parenting

Conclusions:

The 2024 State of Parenting survey reveals the significant challenges and stressors faced by modern parents, particularly mothers. Despite the benefits of remote work and some progress in shared responsibilities, gender disparities in household tasks remain a significant issue.

To support parents more effectively, it is crucial to promote equitable task distribution, implement flexible work policies, and provide financial and mental health resources. These steps will help create a more balanced and supportive environment for all parents.

Call to Action

We urge policymakers, employers, and society to recognize the invisible work that parents—by and large, mothers—perform daily and to take concrete steps to support them.